11-05-2019, 12:18 AM
Aldurian National Alliance:
Election Strategy
The ANA has largely focused on recruiting candidates that have built-in constituencies, and this largely involves recruiting candidates who are Alexandrian or Caputian (although some Euran candidates, particularly Constancians and Ladinos, are recruited for more ethnically diverse states). A key feature that most candidates running on the ANA’s ticket is that they tend to overwhelmingly be married with children. This is seen as emphasizing their traditional values, in alignment with the ANA’s values-based platform. A number of the candidates are former members of the military, with a decent number of businessmen and women thrown in the mix. While the party activist base is primarily male, a concerted effort (largely led by Presidential candidate Camille Belmont) has been made to recruit capable females to the party.
The ANA has made a particular effort at cultivating young conservatives through its recently-formed youth and student wings. These groups are known for being controversial online (think: meme culture) and hosting equally controversial speakers on campus. The efforts at getting young people involved is aimed at giving the ANA manpower to knock on doors and do the groundwork for get-out-the-vote. That being said, the majority of natural audiences are older, and they are utilized as well - more with engaging in email, social media, and text campaigns with their friends and neighbors.
One audience that we believe is under-tapped is the Euran population of Alduria, and so we will be focusing on bringing them on board (with our strong social conservatism, which overlaps with much of their traditional values). To this end, our Euran candidates (again, mostly Constancians and Ladinos) focus on their communities of interest.
Geographically, we focus on small-to-medium sized towns, particularly those outside of Punta Santiago, as the main focus of the campaign. The further one gets from the capital, the more class-based the speeches will tend to be: pitting “us” settlers versus “them” elites. Our organizational strategy within each state (for the non-Euran population centers) is to allow a head-candidate to be the main celebrity in that state, thereby drawing larger crowds wherever that candidate goes within the state. Lesser known candidates are also encouraged to host events, but these tend to be among activists and less public: a few candidates have been known to be loose-cannons and are therefore more cloistered away from the media - except when we want free publicity.
Our media strategy involves regularly staying in the mind of the voter: we agree with the idea that all publicity is good publicity, and we employ a number of meme tactics in attempts to go viral. The idea is that no single candidate is outrageous enough to be disqualifying, but every candidate takes turns in the spotlight to garner some shock value. We will be advertising in some traditional settings, but we recognize that our low polling (so far) and economic messaging has placed us out of the money race for big donors. That being said, we try to pick up the slack by appealing to small-quantity donors.
Election Strategy
The ANA has largely focused on recruiting candidates that have built-in constituencies, and this largely involves recruiting candidates who are Alexandrian or Caputian (although some Euran candidates, particularly Constancians and Ladinos, are recruited for more ethnically diverse states). A key feature that most candidates running on the ANA’s ticket is that they tend to overwhelmingly be married with children. This is seen as emphasizing their traditional values, in alignment with the ANA’s values-based platform. A number of the candidates are former members of the military, with a decent number of businessmen and women thrown in the mix. While the party activist base is primarily male, a concerted effort (largely led by Presidential candidate Camille Belmont) has been made to recruit capable females to the party.
The ANA has made a particular effort at cultivating young conservatives through its recently-formed youth and student wings. These groups are known for being controversial online (think: meme culture) and hosting equally controversial speakers on campus. The efforts at getting young people involved is aimed at giving the ANA manpower to knock on doors and do the groundwork for get-out-the-vote. That being said, the majority of natural audiences are older, and they are utilized as well - more with engaging in email, social media, and text campaigns with their friends and neighbors.
One audience that we believe is under-tapped is the Euran population of Alduria, and so we will be focusing on bringing them on board (with our strong social conservatism, which overlaps with much of their traditional values). To this end, our Euran candidates (again, mostly Constancians and Ladinos) focus on their communities of interest.
Geographically, we focus on small-to-medium sized towns, particularly those outside of Punta Santiago, as the main focus of the campaign. The further one gets from the capital, the more class-based the speeches will tend to be: pitting “us” settlers versus “them” elites. Our organizational strategy within each state (for the non-Euran population centers) is to allow a head-candidate to be the main celebrity in that state, thereby drawing larger crowds wherever that candidate goes within the state. Lesser known candidates are also encouraged to host events, but these tend to be among activists and less public: a few candidates have been known to be loose-cannons and are therefore more cloistered away from the media - except when we want free publicity.
Our media strategy involves regularly staying in the mind of the voter: we agree with the idea that all publicity is good publicity, and we employ a number of meme tactics in attempts to go viral. The idea is that no single candidate is outrageous enough to be disqualifying, but every candidate takes turns in the spotlight to garner some shock value. We will be advertising in some traditional settings, but we recognize that our low polling (so far) and economic messaging has placed us out of the money race for big donors. That being said, we try to pick up the slack by appealing to small-quantity donors.